Friday, April 12, 2013

Hi








Print December 2012

The Hi on the building actually is an abbreviation for Harvard Innovation. Its a lab that has a contemporary design. The Hi really fits well with the building because of the geometric shape of the letters and how well it fits withe the square shape of the building. The typography they chose is perfect for the building; Helvetica. Its also feels as if the building is alive because it says Hi to you and you say hi back. Erin Deeley was the designer.

No comments:

Post a Comment